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Forget David v Goliath - challenger brands have evolved

28 Aug 2012 | by Adam Morgan and Mark Holden

. Crucially, take risks. Build PR and legal expertise into the team. The Missionary The Missionary is ...

Consumer technology communications calls out for simplification

22 May 2012 | by David Vindel

, showing how cultural phenomena affect the adoption of technology and its impact on PR communications ...

How social media is removing the barriers between corporate and consumer brands

14 May 2012 | by Cathal Smyth

sell the company that provides it. Likewise, the corporate communications or corporate PR department ...

Sport: Yacht race sails into the mainstream

16 Feb 2012 | by John Owens

Campaign: Velux 5 Oceans Round the World Yacht Race Client: Velux 5 Oceans PR team: Hill ...

Entertainment: Film fans sent on troll-hunting mission

16 Feb 2012 | by John Owens

Premier PR helped promote this low-budget foreign language film about giant trolls, which was a hit...Campaign: The release of Troll Hunter Client: Momentum Pictures PR team: In-house with ...

CSR: Golden Square gets green makeover

16 Feb 2012 | by John Owens

Centre PR team: De Winter PR and Marketing Timescale: April-September 2011 Budget: 9,500 ...

Sport: Lady jockeys put on the ultimate show

09 Feb 2012 | by John Owens

Campaign: Here Come The Girls Client: Jockey Club Racecourses/Carlisle Racecourse PR team ...

Arts: Exhibition proves to be a masterpiece

01 Feb 2012 | by John Owens

Focus PR were called in to create a wide-reaching campaign for the second ever Masterpiece London....Campaign: What Makes a Masterpiece? Client: Masterpiece London PR team: Focus PR Timescale ...

Charity: FitFlop star benefit scores hole in one

01 Feb 2012 | by John Owens

Campaign: FitFlop Shooting Stars Benefit Client: Soujar PR team: Lexis Timescale ...

B2B: Legrand roadshow is the perfect fit

01 Feb 2012 | by John Owens

Campaign: Putting Fast-Fit Salamandre Trunking in Pole Position Client: Legrand UK PR team ...

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