Branding: Brand in the news - Toshiba
11 Nov 2008 | by Richard Exon, Chief executive, RKCR/Y&R
it is a useful PR stunt. But however innovative the camerawork, the execution feels a little familiar ...
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Branding: Brand in the news - Tango
02 Dec 2008 | by Harry Briggs, Co-founder, Firefly Tonics
And it will certainly get some PR, with slogans such as 'Rainforests grow back' and 'Sod the panda ...
Media Square half-year profits up after restructure
04 Nov 2008 | by Ben Bold
: international advertising and communications network The Gate Worldwide opened an office in Edinburgh, and PR ...
Domino's Pizza UK trademarks Pizza Hut's US menu items
28 Oct 2008 | by Gemma Charles
because as a serious commercial proposition or are they seeking to create a common enemy for internal PR ...
Branding: Brand in the news - Pizza Hut/Pasta Hut
14 Oct 2008 | by Chris Macdonald, Chief executive, McCann Erickson
to re-establish its relevance and build long-term brand equity will be aided by PR tactics of this ...
COI to form roster of regional agencies
18 Sep 2008 | by Gemma Charles
services: advertising, direct marketing, design/branding, digital and PR. This will allow COI's regional ...
Mark Ritson on Branding: What Google can teach us
10 Sep 2008
ethos of a brand and inspire loyalty and leadership, while also generating brand-consistent PR coverage ...
Elmwood and Naked win briefs for new money guidance service
08 Sep 2008 | by Jacquie Bowser
. The media agency has identified advertising, PR, partnership marketing, direct marketing and digital ...
Branding: Powershot set for UK debut
27 Aug 2008
equivalent product. Ads will run in trade titles, lifestyle magazines and newspapers. A PR campaign created ...
Branding: John Frieda adds 'texture' variant
05 Aug 2008
, Superdrug and Waitrose, will be supported by PR and in-store activity. John Frieda launched the Brilliant ...
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