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2007 CSR Essays

28 Sep 2007 | by Danny Rogers

Thanks to the advice from leading practitioners in the PR industry, senior executives who believe ...

Aviation industry confronts critics

28 Sep 2007

The scale of the PR challenge facing the airline industry was highlighted in a fringe session

Letter - Error - I was not the head of Renault PR

28 Sep 2007

if I did not point out that I was not head of Renault PR, as noted in PRWeek (News in Brief, 21

Letter - New PR stars are in the making today

28 Sep 2007

The continuing debate about the worth of PR degrees and lines such as 'today's youngsters consider...talent' of our day outshines what we see in the 'young today' is just cobblers. I regularly visit PR ...

Letter - Food for thought on media evaluation

28 Sep 2007

post-audience research that is appropriate to very big-scale campaigns, but not to most PR campaigns. She ...

Civic New Media claims it is first ‘virtual agency’

27 Sep 2007 | by David Quainton

Media Corp claims to be the first to launch an integrated online PR and digital marketing offering ...

LynkU.com calls in Seventy Seven

27 Sep 2007

New fashion website LynkU.com has appointed Seventy Seven PR to build its profile in the UK

GBC hangs on to Trend Micro brief

27 Sep 2007

, reporting to Trend Micro EMEA PR and comms manager Tony Larks. The account, thought to be worth more than ...

Tanla drops Mantra for Switch

27 Sep 2007

sectors. Switch saw off Byte Communications, Red Lorry Yellow Lorry and Liberty PR to win the account ...

Sue Ryder comms rejig boosts regional presence

27 Sep 2007

Sue Ryder Care has overhauled its comms team in a bid to strengthen its PR presence in the regions....The charity, which runs 15 care centres in the UK, has brought in four new regional PR ...

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