Search results for "PR"

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OPINION: Cowen on ... Bacardi Breezer

26 Jul 2002 | by MATTHEW COWEN

flesh out of the idea. The cross-media and PR offensive around Tomcat has been overwhelming. The damn ...

PRIVATE VIEW: Bruce Crouch, the creative director at Soul

26 Jul 2002

placement is inserted is inspired thinking. Yes, Freud PR will have to work hard to bring people ...

Bacardi to expand tomcat campaign

19 Jul 2002 | by MATTHEW COWEN

week. The tomcat campaign has traditionally used a wide range of media and PR activity to back up ...

Saatchis scoops APACS credit trial

19 Jul 2002 | by CAMILLA PALMER

television, press, posters, online, ambient and PR to get the message across to consumers throughout the UK ...

Saatchis scoops APACS credit trial

18 Jul 2002 | by Camilla Palmer,

to take a fully integrated approach, using television, press, posters, online, ambient and PR to get ...

Eurotunnel reviews advertising strategy in September pitch

12 Jul 2002 | by Camilla Palmer,

recently appointed a consumer PR company, which will continue to work on the account after the review. ...

Publicis Dialog gets reserve forces brief after four-way pitch

12 Jul 2002 | by JOHN TYLEE

accompanied by a PR initiative through the newly appointed Fishburn Hedges, and also by a relaunch of the NELC ...

OPINION: Newland on ... Mercedes

12 Jul 2002 | by FRANCESCA NEWLAND

's a fast-moving spot that demands concentration. Freud is handling the PR for the ad launch, and the ...

NEW MEDIA: SPOTLIGHT ON BBC DIGITAL - BBC prepares to shape digital television into its own image. With new licences the BBC can develop interactive TV. Alasdair Reid investigates

12 Jul 2002 | by ALASDAIR REID

willing, but to win, given its track record the first time around, would have been to pile PR disaster ...

MEDIA HEADLINER: Endemol's new hiring Miner is out to bridge the agency gap - Miner's experience with BT will help Endemol's digital TV growth, Jeremy Lee says

12 Jul 2002 | by JEREMY LEE

: Blueprint Productions, producer 1992: BT corporate relations, public affairs adviser 1995: BT UK, head of PR ...

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