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BRAND HEALTH CHECK: National trust - Can the National Trust broaden its appeal?

organisation, but the membership needs to believe that and it is clear that the Trust needs a much better PR ...

ANALYSIS: Rail industry plans a comeback - Persuading British travellers that the railways are fit for use will be a tough call for operators

by a 3m grant from the Strategic Rail Authority, now the group is focusing on PR, promotions and ...

PUBLIC RELATIONS: Understanding PR practice in Europe - ORC research reveals support for increased

Most senior managers believe a depressed market should be met by defending or increasing PR ...

Heinz launches its new frozen pizza

, which includes sampling and consumer PR. Media planning and buying is through Starcom Motive. ...

MARKETING MIX: Brand manager of the week - Nikki Hilton, Thomas Cook Direct Affinity Businesses

? Our PR agency Blank Canvas. What is the best part of your job? Working with such a ...

Connections shortlist highlights innovation

Mantra PR Dealernet2 Marketing Drive Worldwide Jif name change ...

DIRECT BRIEFS: Sainsbury's and Honda team up for promotion

local PR activity. Honda dealerships will also feature point-of-sale material and offer customers the

NEW MEDIA: Freeserve selects Alta Vista marketer as chief

marketing, Keith Hawkins, who oversees all marketing, communications and PR activity. I'll be responsible ...

MARKETING MIX: Deepend's award that wasn't

them not to give us this award. It would have been great to give us our final piece of PR because ...

SALES PROMOTION LEAGUE TABLES: Promotions shops tackle upheavals - Sales promotion is unsettled by merger activity and under pressure in a patchy market

, PR. Clients include Channel 4, Bass, Teletext. Member ISP, SPCA. E-mail info@swordfish.co.uk, web ...

 

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