MARKETING FOCUS: PR - The new retail battleground/Supermarkets are harnessing PR as they battle to
03 Sep 1998 | by ROBERT GRAY
. Championing the consumer PR has become the new retail battleground, as the big four UK supermarkets ...
our feature on page 18 shows, that the battle has shifted away from advertising to PR ...
. Championing the consumer PR has become the new retail battleground, as the big four UK supermarkets ...
, including a TV campaign featuring a strange cartoon family; PR company Good Relations hits the stock..., including a TV campaign featuring a strange cartoon family; PR company Good Relations hits the stock ...
UK s best-selling games, Tomb Raider, will feature Owen in its advertising and PR campaigns when ...
favourite breakfast cereal? Or over Whitworths web site, perhaps? - Well done PR firm Marketforce ...