Search results for "PR"

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NEWS: Court to take top billing at agency

UK launch of Liberty Pensions. It has brought in outside agencies to handle the PR and direct ...

PUBLIC RELATIONS: AMV’s PR strategy

AMV has been picking up PR companies apace lately, but speculation that this heralds a return to...AMV has been picking up PR companies apace lately, but speculation that this heralds a return to ...

PUBLIC RELATIONS: Can PR build brands

using PR. What has driven clients to abandon advertising? Belinda Archer reports on the apparent rise...using PR. What has driven clients to abandon advertising? Belinda Archer reports on the apparent rise ...

PUBLIC RELATIONS: PR fights for a higher ground

Some PR groups now favour an integrated approach to PR where client advertising also becomes their

OPINION: Ad-makers should work with PR to boost results

The Law Society has hired J. Walter Thompson to improve the image of solicitors across England and Wales (Campaign, last week). Good luck JWT - you ll need it. However, this is only the latest in a long line of tasks that advertising alone cannot hope to solve.

NEWS: Publicis lures Conde Nast media supremo

our clients to extend their promotional activity to dovetail with PR and retail activity, she said ...

MEDIA: SPOTLIGHT ON; PROMOTING TV ADS: Is there more to flagging ads than boosting the audience?

. Then there was the obligatory Internet site, plus teletext, merchandising and scratchcards. PR ...

DIARY: Trev stands up for his fellow admen in case of mistaken identity

Trevor no, it s not a perm Beattie, the adman whose personal PR machine is one of the more...Trevor no, it s not a perm Beattie, the adman whose personal PR machine is one of the more ...

INTERACTIVE: THE INTERACTIVE QUESTIONNAIRE/in association with electronic telegraph

. Is the primary focus to behave as a PR vehicle? To be an effective part of the client company s ...

CLOSE-UP: LIVE ISSUE/AGENCY START-UPS; How to make a start-up work right from the start

alliance with Grey and two wholly owned PR consultancies. In addition, the former BSkyB marketing ...

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