Search results for "PR"

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Winners and losers: Marketing's Digital Agency Leagues 2012

31 Oct 2012 | by Kim Benjamin

technology, she argues, the more disciplined specialists, such as PR and sales promotion, will prevail ...

Top 25 Public Sector Consultancies

23 Aug 2012 | by John Owens

In 2011 the 'tap turned off' on the COI amid continuing hardship for public sector-exposed PR ...

Top 25 Healthcare Consultancies

19 Jul 2012 | by Hannah Crown

Healthcare PR agencies are being forced to diversify as proposed NHS reforms loom but the sector is...The 'patent cliff', NHS reforms and restricted in-house budgets have forced agency healthcare PR ...

Top 40 Technology Consultancies

28 Jun 2012 | by Sara Luker

Tech PR agencies have seen their clients become mainstream consumer brands in recent years, as ...

Top 50 Consumer Consultancies

14 Jun 2012 | by Kate Magee

Despite clients showing continued caution and asking agencies to do more for less, consumer PR...wealth of data, smart agencies and brands should be able to use this to prove the value of PR campaigns ...

Top 50 Digital Consultancies

24 May 2012 | by John Owens

With digital playing an increasingly important role in PR, John Owens looks at the agencies leading...departments. MHP's head of digital Mark Pack says: '2011 was a relatively tough year for the PR industry ...

Top 100 creative agencies 2012

26 Mar 2012 | by Bob Willott

offer, such as digital, PR, CRM and direct marketing. So while raw media billings may have been fairly ...

Stephen Noakes, Halifax: How PR drives the debate

11 Oct 2011 | by Stephen Noakes, Halifax

to us. We set out to use PR to inform a marketing response to these issues. We began our research ...

Client View: Will Orr, British Gas - Mix the perfect comms cocktail

11 Oct 2011 | by Will Orr, British Gas

media (Outside Line) and PR consultants (Blue Rubicon). Through this group we have evolved our previous ...

Gordon Tempest-Hay, Blue Rubicon: It's time to dissolve the agency fiefdoms

11 Oct 2011 | by Gordon Tempest-Hay, Blue Rubicon

client side for PR to sit in the comms department. Public affairs is in the government and/or legal ...

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