Search results for "PR"

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Are brand birthdays really a cause for celebration?

15 Feb 2013 | by John Reynolds and Ben Bold

110; but who cares? Certainly the brand team, and their ad and PR agencies. But what about the ...

Marketing gears up to unveil Agency of the Year 2012 winners

07 Dec 2012 | by Gemma Charles

disciplines such as advertising and digital through to PR and sponsorship. An independent expert judging ...

Marketing unveils its Agency of the Year 2012 shortlists

21 Nov 2012 | by Gemma Charles

disciplines such as advertising and digital through to PR and sponsorship. An independent expert judging ...

Smirnoff launches Madonna MDNA Nightlife UK campaign

10 Apr 2012 | by Sarah Shearman

JWT to promote the album, as well as using PR and digital activity. Smirnoff rolled out its ...

Is it harder to execute promotional marketing in the social-media age? The Marketing Society Forum

08 Mar 2012

competitions they can't win, just as they have been irritated by obvious PR stunts and other crimes against ...

Britvic and PepsiCo brands unite to support community projects

12 Jan 2012 | by Loulla-Mae Eleftheriou-Smith

same TV ad for the first time, supported by radio, outdoor, digital, point of sale, and PR activity ...

Diet Coke updates Love it Light activity

11 Jan 2012 | by Loulla-Mae Eleftheriou-Smith

glam" and outdoor, digital and PR activity. A new Facebook app, www.dietcokegetglam.co.uk , will ...

Think BR: The perils of being a repertoire brand

07 Nov 2011 | by Jon Weeks

management to face PR challenges when consumers realise that the underlying value to them has changed. And ...

PizzaExpress rolls out free Wi-Fi

13 Jun 2011 | by Staff

." The Cloud already provides wi-fi services to a number of food and drink chains including McDonalds, Pr ...

Doritos releases game to boost sales of dips

13 Jun 2011 | by John Reynolds

will be supported by activity including TV, PR, and a digital campaign via Facebook, gaming sites and ...

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