Global: The Week in Global PR
03 Aug 2012
the Gumtree and Kijiji brands, has selected GolinHarris to lead its PR efforts in major Asian markets ...
Publicis Groupe has acquired Resultrix, a digital marketing firm with a presence in India, Singapore, the United Arab Emirates and the US. CEO Vidur Luthra and COO Gulrez Alam will continue to lead the agency.
the Gumtree and Kijiji brands, has selected GolinHarris to lead its PR efforts in major Asian markets ...
Measurement in PR has 'not changed in 20 years' (prweek.com/uk, 9 July)? We disagree....going away. Twenty years ago, market mix models did not include earned media driven by PR. Now, it is a ...
) contract to promote the city as a must-visit destination. The brief includes supporting PR, identifying ...
?', prweek.com/uk, 11 July). In PR, 'creative' is not seen as an individual discipline and little or no time is ...
I agree in part with in your recent article ('Measurement in PR has not changed in 20 years...Tracking the success of PR is more complex than marketing disciplines: engaging content that ...
Bolton College has appointed Peppermint PR following a five-way competitive pitch....traditional PR and creative campaigns. Principal of Bolton College Marie Gilluley said: 'The vibrant team at ...
of marketing and PR Roger Williams would be replaced....conclusion. Renewed every four years, the framework will see agencies in the fields of marketing comms, PR ...
the starting point for most PR campaigns over the past couple of decades. They were the trend-setters ...
The Guardian's technology editor Charles Arthur gives his opinion on the different PR strategies...I've been writing about technology for a couple of decades now. Both technology writers and PR ...