, PR and digital meet....It was an ambitious task: to bring top PR, marketing and digital professionals together to discuss ...
24 Mar 2011
| by Andrew McCormick
Should social-media strategy be handled by the marketing department, the PR and comms team or...global, social-media-driven launch managed equally between the car giant's PR and marketing teams. So far ...
03 Apr 2009
| by Caroline Lovell
plans to offer clients a PR capability. BMB's in-house offering will be headed up by PR professionals ...
13 Jun 2008
"It was not a PR stunt," Ian Armstrong, Honda's UK marketing manager,
says of the recent live ad ...
25 May 2007
| by Kunal Dutta
The PR shop Freud has bought out DFGW, as integration continues apace....PR, the deal means Freud will also widen its remit to include
advertising, branded content and film ...
14 Jan 2005
relief effort.
As a result, we've reduced our PR output over the last week or two, in terms of pitching ...
10 Dec 2004
Boeing's decision to review its PR account in the UK signals an upping of the ante in its...Boeing's decision to review its PR support comes at a defining moment for the world's civil ...
03 Dec 2004
drinking. Britain's binge-drinking culture has become a national media obsession and a spate of PR activity
19 Nov 2004
how it can best use PR to win back shoppers. With recent suitor Philip Green's shadow looming over...PRWeek's PR Wars Champion after attracting the most positive media coverage that year (measured by ...
12 Nov 2004
| by Gerry McCusker
Why is it that the PR industry always gets it in the neck when things go wrong? The author of..., in its own small way, a PR disaster: my reputation as a convivial host lay in shreds.
If you ...