Parlophone handles all PR activity for its artist Kylie Minogue, while PR agency Cake's involvement
Budget is not the only issue when deciding if external PR is required, writes Mary Cowlett....particular piece of PR work is a perennial challenge. The problem for marketers is that internal and ...
RED has eschewed conventional PR thinking to buck the market trend, achieving global press coverage...This has been a painful year for the big PR agencies. Not all are willing to talk about the ...
The Department of Transport has condemned a PR stunt by video games firm Acclaim Entertainment as
PR is relatively cheap and is a wonderful method of ...
turbulence in the form of Richard Branson's Virgin Atlantic, which waged a concerted and effective PR ...
Alcohol Concern has condemned a PR offensive by Halewood International for its 8.4% pre-packaged
Roche is to run a £500,000 press and PR campaign positioning Rennie Deflatine as the ultimate
Mattel is launching a PR campaign through Bristol-based design consultancy oakwood dc, celebrating
British Airways is holding off from a major marketing fightback against the budget airlines, despite announcing its biggest loss since privatisation this week.
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