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Mark Ritson on branding: Sport brands get a $15 realitycheck

I had just finished my PhD and was starting a job as a 'rookie' professor at the University of ...

Viewers up, revenues down

director at PHD, who says that returning to tried and tested formats should ensure the channel holds on to ...

Desirable associations

Drum, PHD's media partnership and events arm. Although most agency figures agree that the actual ...

GCap decline deepens

more-music, less-talk policy,' says PHD head of radio Cathy Lowe. 'If it maintains its consistency, I can ...

 

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