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How to ... motivate staff if the salary pot runs dry

by Gordon Brown in 1999 when he increased the weekly pension by 75p. Focus on day-to-day motivating ...

Northern & Shell to launch TV Pick in March

Northern & Shell is launching TV Pick, a 40p weekly listings magazine, which aims to take on the UK...The low-cost magazine undercuts all the other TV guides already in the market. It is 5p less than H Bauer s market leader, TV Choice, which is the biggest selling consumer magazine in the UK, with an average of 1.23 million weekly sales in the last six months of 2012. It will also vie with IPC Media ...

Can regular discounts drive loyalty as well as opportunistic purchases? The Marketing Society Forum

Starbucks has introduced a 60p discount on lattes bought before 11am on Mondays.

Adam Bullock and Moz Dee exit UTV's TalkSport

in securing revenues beyond the traditional advertising spot in the guise of sponsorship and promotions (S P ...

Flailing Starbucks has fallen to 'age of damage', says Havas global chief

taken social responsibility out of the silo and has put it very firmly in the P L statement ...

Should senior managers at brands 'back off' so innovation can thrive? The Marketing Society Forum

A former P&G development head says 'over-managing' is 'killing the golden goose' of innovation.

Talent: Fortune favours the brave in the new marketing world

and outs of your P L,' she says. At the coal face While some believe that companies are finding ...

Evening Standard becomes profitable in 2012 and eyes TV opportunity

." The decision to drop the 50p cover price of the Evening Standard was first mooted by Media Week ...

Hornby's Games failure

and Corgi. Its shares plummeted 34%, to 58.25p, when it issued its third profit warning of the year last ...

5 skills you can't succeed without

his time at P G, but felt he was not able to fulfil his potential. 'I got bogged down ... do is based on making the brand better. Companies such as P G take pride in understanding ...

 

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