Helen Edwards: Buy My Face's lesson in brand charm
14 Mar 2012 | by Helen Edwards, PPA, Business columnist of the year
, Pipers Crisps and Oxfam are among the brands that have put their money where the former students' mouths ...
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Charities should share tax burden
25 Apr 2012 | by Helen Edwards, PPA Business columnist of the year
was just an emotional 'hook' for more generalised giving. As Oxfam put it, it merely offered the 'idea ...
What's the difference between an IT project and bungee jumping?
09 Mar 2012 | by Graham Oakes
. Technology projects don't have to go wrong. Oxfam, for example, recently moved its online presence into the ...
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