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Adwatch of the Year: The work that worked 2007

. Andrew Edwards, group chief executive of Leo Burnett, which is behind the current ads for Oxfam Unwrapped ...

Marketing's Adwatch of the Year 2007

Leo Burnett, which is behind the current ads for Oxfam Unwrapped featuring deadpan stars talking about ...

Agency of the Year 2007: Market Research Agency of the Year - Best of the rest

not-for-profit clients a 20% discount on fees. Oxfam singled out the agency for particular praise, claiming that ...

Direct: Liberation Foods poised for debut

next month. The brand's cashew and peanuts will be available before Christmas in Oxfam shops ...

Liberation Foods poised for debut

live next month. The brand s cashew and peanuts will be available before Christmas in Oxfam shops ...

Oxfam launches Unwrapped drive

Oxfam has lined up a raft of celebrities to push its alternative gift service, Oxfam Unwrapped, by...and Rob Brydon. It is the first work by Leo Burnett London, which won the Oxfam account earlier this ...

Direct mail: Charities retain faith

much as the RSPCA, and overseas development brands such as Oxfam rub shoulders with less well-known ...

Charities retain faith

as Oxfam rub shoulders with less well-known outfits such as Smile Train and Ethiopaid. Burrows also ...

Best festivals for brands

carefully. Worthy causes such as Oxfam and Greenpeace take precedence, and sponsors have to abide by strict ...

This week: Marketing news from the national press

influential woman in retail, has taken an unpaid job at Oxfam as the charity seeks to transform the image of ...

 

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