Unopened direct mail rates fall in 2008
01 Oct 2008 | by Robert McLuhan
criticism, many companies are taking the principles of best practice to heart. One is outdoor clothing brand ...
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The week in Marketing: 28 October 2008
28 Oct 2008 | by Staff
Tiffany Co, Yves Saint Laurent and T-Mobile are to feature on the ad spaces offered by CBS Outdoor ...
AXA kicks off hunt for direct agency
23 Sep 2008 | by Ed Kemp
handle direct response TV, direct response press and outdoor activity for the company's over-50s ...
Newspapers face weak ad market during Christmas shopping period
27 Aug 2008 | by Alison Donnelly
press spend will be. Heightened competition Further pressure is coming from the outdoor sector ...
T-Mobile supports Solo offer with ATM and outdoor campaign
02 Jun 2008 | by Alison Donnelly
planned by MediaCom Outdoor, will appear on 1.4.m transations at ATMs in high-street locations across the ...
Department of Health rolls out quit smoking campaign
19 Mar 2008 | by Ed Kemp
face-to-face activity, press, radio, outdoor, door drops and advertising bikes to target smokers trying to quit ...
ING Direct appoints Beattie McGuinness Bungay
03 Mar 2008 | by Jemima Bokaie
account in May 2003. BMB will be responsible for the brand s TV, print, press and outdoor advertising ...
N&P set to back family savings
19 Feb 2008 | by Ed Kemp
spans outdoor, press, radio, online, direct mail and door-drops. N P has also tasked the agency with ...
Grosvenor hands work to Stream
05 Feb 2008 | by Ed Kemp
spanned outdoor, radio, cinema and press ads as well as door-drops. Earlier in the year, the casino chain ...
Nick Jr seeks agency for promotional task
22 Jan 2008 | by Ed Kemp
the brand s websites. Nickelodeon also promotes Nick Jr through outdoor event Jump Up. The annual ...
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