Search results for "Olympics"

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Olympic Games' impact on big brand sales

09 Nov 2012 | by Tim Eales

The London 2012 Olympics may have had a positive effect for some brands, but it remains to be seen..., research conducted by SymphonyIRI Group for the period running up to and during the Olympics and ...

Has the Olympic effect fizzled out already?

19 Oct 2012 | by Will Youngman

measured 2,335,532,972 instances where Olympics related content was viewed. Senior marketers have stated ...

Young people's consumer confidence

15 Oct 2012 | by Sarah Quinn

- the World Cup and Olympics which will improve infrastructure, tourism, create jobs and bringing ...

London Paralympics 2012: What did we make of it all?

14 Sep 2012 | by Julie Hamshere

the public s reaction to the Olympics and Paralympics. By using our own bespoke tools, such as the ...

A social Olympics? You'd better believe it

24 Aug 2012 | by Will Youngman

In the third of a four-part series investigating how the nation has engaged with the Olympics, Will...subscribed to and by all measures it seems London has hosted the first ever social Olympics, with millions of ...

Olympics more popular than Royal Wedding or Jubilee

27 Jul 2012 | by MPG Media Contacts

Five million people intend to watch at least some of the Olympics on a mobile device, new research...Half of the UK population will follow the London Olympics more than they did the Games in Beijing ...

British shopping habits will not be heavily affected by the Olympics

27 Jul 2012 | by Sasha Birkin

As London and the rest of the world gets ready for the start of the 2012 Olympics, the question ...

Olympic sponsors roll into town

25 Jul 2012 | by Will Youngman

In the second of a four part series investigating how the nation is engaging with the Olympics...As a global event watched by four billion people, many brands have bought into the Olympics by ...

Tomorrow's shoppers show greater appetite for longer Sunday Trading

25 Jul 2012 | by Sasha Birkin

During the eight weeks of the Olympics and Paralympics, Sunday trading laws will be relaxed to ...

Are the Olympics getting a head start with UK consumers?

02 Jul 2012 | by Will Youngman

Olympics research....differences in excitement levels for the Olympics with Londoners and those living in the South East the most ...

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