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GSK installs Learmouth as global comms chief

considering making an offer for Pfizer’s OTC drugs arm. GSK is yet to decide how 15-year stalwart Learmouth ...

At a glance: Advertising OTC drugs

So pharma companies are now allowed to advertise OTC treatments? The ban on advertising OTC drugs

INTERNATIONAL: Eli Lilly moves its Asia Pacific HQ

manufacturers' range of OTC drugs is being stepped-up in China where Eli Lilly is looking to launch new ...

PUBLIC SECT0R: Over-the-counter drugs trade body steps up comms

's trade body to revamp its PR. The Government wants to increase the number of OTC drugs available ...

PRWEEK AWARDS 2001: Winning formula for award success - This year's awards have been restructured to better reflect the industry. Kate Nicholas explains why

in the area of licensed OTC drugs and consumer healthcare products. The marketing ...

 

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