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Brand Barometer: Social media performance of O2

A look at the performance of O2 in social media over the past four months.

Mills shows brands power of augmented reality

it signed in mid-September with Telefonica, the owner of the O2 brand. Hailed as the biggest- ever ...

The week social media took the centre stage

Social Media Week hubs (along with Google, Facebook and O2), Engine's offices were a hive of activity ...

All About ... The launch of mobile 4G

course, the likes of O2 and Vodafone are furious (legal action may yet follow) about this competitive ...

EE aims to cash in on 4G advantage

O2 are incensed by EE's six-month headstart, particularly as it covers the critical Christmas ...

Reputation Survey: Mobile phone firms struggle to connect

services in the UK, but its brands Orange and TMobile are less popular than rival O2, new research reveals ...

Hamid Habib brings creative spark to the MPG offering

tones of a Channel 4 mini-series he helped to co-create on behalf of O2. Gerry Boyle, ZenithOptimedia ...

Brand Barometer: Social media performance of Nike

and O2 teamed up to unveil 'Priority sports', creating a spike in positive mentions. It may have ...

Adwatch and Webwatch (May 30) Top 20 recall: Marks & Spencer

Vickers BBDO, Archibald Ingall Stretton/MPG 25 2= -3 O2 VCCP/ ZenithOptimedia ...

The changing face of music tie-ups

sponsorship of a music tour or venue O2 struck a deal with Live Nation in 2008 to rebrand the Academy music ...

 

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