Search results for "O2"

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Profile: Facing a tough screen test

09 Mar 2010 | by Sara Kimberley

O2 brand into the UK and watched it quickly gain currency with consumers - a feat she hopes to ...

What lies ahead for broadcasters and advertisers in a multi-platform era

25 Nov 2008 | by Fiona Ramsay

. A study of ads from brands including O2, Toshiba and Vauxhall on 4oD, viewed via Virgin media's TV ...

News Analysis: Dancing to a branded tune

23 May 2007

biggest in the UK festival calendar (see box). Mobile operators Virgin Mobile and O2 lead the pack in the ...

This is not just advertising ...

01 Nov 2006 | by by Craig Smith

better - in the sense that there are fewer instances of naked theft of credit. As an example, O2's Gold ...

Raymond Snoddy on media: Rap hit should quiet mobile sceptics

18 Oct 2006

exclusively via O2 Active. If you add in games and user-generated content, one begins to see something that ...

Titles tout multimedia appeal

31 Aug 2006

particularly advanced in this area, having struck deals with Vauxhall, O2, JD Sports, Xbox and Napster. Rimi ...

Raymond Snoddy on media: Tube finally leaves prehistory behind

14 Jun 2006

escalator panels and digital cross-track projection. - British Airways and O2 were among the first brands ...

Mark Ritson on branding: Shallow Vodafone plumbs the depths

08 Mar 2006

. It came a distant third to Orange and O2 in terms of top-of-mind awareness. And, in the single most ...

Restricted vision?

09 Nov 2005

in O2's DVB-H (digital video broadcasting-handheld) trial in Oxford - a mobile variant of digital ...

Sales promotion leagues

05 Oct 2005 | by David Tiltman

focused on experiential activity as the primary expansion route. This summer Sledge worked on O2's ...

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