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ISBA launches mobile and digital measurement guides

24 May 2011 | by Loulla-Mae Eleftheriou-Smith

. Charlie Hunter Schyff, head of media planning at O2, was heavily involved in the creation of the mobile ...

Agency Republic nets Vodafone task

05 May 2011 | by Anne Cassidy

The agency, which oversaw digital advertising for Vodafone's rival O2 before losing the account to ...

O2 launches branded live music Youtube channel

11 Mar 2011 | by Ed Owen

O2 has launched a YouTube channel, O2 Academy TV, to focus on live music hosted at its various...wider audience. O2 sponsors venues in London, Glasgow and Manchester, among other cities ...

O2 seeks agency to handle B2B DM account

17 Feb 2011 | by Sara Kimberley

O2 is looking for an agency to handle its business-to-business direct marketing account. The mobile...O2 will appoint an agency to work across all of its communications with business audiences ...

4G smartphones and tablets dominate CES Las Vegas

07 Jan 2011 | by Ed Owen

4G services are available in US cities, but although O2 has tested 4G here, commercial launches ...

O2 hosts world's fastest digital pantomime

14 Dec 2010 | by Ed Owen

Mobile operator O2 has revealed a special digital campaign for Christmas, the world's fastest...pantomime. Performances raise 50p for charity and O2 hopes to raise 10,000. A total of 9.7 million O2 ...

Cineworld picks five agencies to battle for £3m media business

08 Dec 2010 | by Katherine Levy

London's O2 Arena in June, spends the majority of its media budget in press, supported by outdoor and ...

O2 to extend brand into healthcare

27 Sep 2010 | by Sarah Shearman

O2 is to launch its first mobile healthcare service, which allows users to check up on elderly or...additional markets. Telef nica, O2 s Spanish parent, has a similar scheme in place with the department of ...

Cineworld calls £3m media planning and buying review

09 Sep 2010 | by Mark Banham

across 78 sites and bought the cinema complex in London's O2 Arena in June, spends the majority of its ...

Samsung unveils iPad rival Galaxy Tab

03 Sep 2010 | by Jennifer Whitehead

sold separately by mobile companies, including O2. The Galaxy Tab has a seven-inch screen, making it ...

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