Customer marketing head Kevin Peake tells Susie Harwood why npower has decided to integrate its on...It's no coincidence that npower's decision to switch media agency and double online marketing ...
Paul Graham of Npower says outsourcing is fine in the short term but ultimately customer analysis.... Npower outsources the hosting of its legacy marketing database, while building a new marketing database ...
Npower has teamed up with Warner Bros' forthcoming Superman movie in its first tie-up with a film...The ads promote Npower's superquote service and position the energy company as a 'good guy ...
Npower has restructured its marketing department with the merger of its customer marketing and...currently manages all Npower's sponsorship activity but the firm is considering splitting his role. Nigel ...
Britain's third-largest energy firm Npower has hired Ptarmigan as its retained consumer agency to...community relations and promoting Npower's call centres. Ptarmigan's immediate priority is to boost the ...
Npower, the gas and electricity giant, could be sold for up to £5bn by RWE, its German parent...RWE has hired Goldman Sachs to consider the future of Npower. One of the options includes selling ...
Npower is launching a TV campaign in association with Wembley Stadium. The ads promote a
Npower ( Answers after Mktg has been on the phone for several minutes and gone through a series of ...
Npower has revised its television campaign starring England cricket captain Nasser Hussain, to ...
Npower has revised its television campaign starring England cricket captain Nasser Hussain, to ...
