to remove filtersHelen Edwards on Branding: Why flag-waving is flawed
21 Sep 2011 | by Helen Edwards
symbolic parallel is only too possible here: British isn't good enough. Over the past 13 years, Northern ...
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Sainsbury's enters brand pricing war
10 Oct 2011 | by Matthew Chapman
Northern Ireland and claims the initiative has been well received by customers. Sainsbury's group ...
Should Sainsbury's be trying something new?
20 Sep 2011 | by Matthew Chapman
initiative in Northern Ireland, which prints a coupon at the till if branded goods are cheaper at Tesco or ...
Digital UK puts focus on London 2012 switchover
15 Sep 2011 | by Ariane Osman
. Northern Ireland will be the last in late 2012. ...
Sainsbury's drops 'try something new today' strapline
15 Sep 2011 | by Matthew Chapman
Match initiative it is running in Northern Ireland. Harrison-Church explained: "We believe we are the ...
Sainsbury's shifts to price-driven promotion
12 Sep 2011 | by John Reynolds
receive is 20. The Brand Match technology is being trialled in 12 stores in Northern Ireland but could ...
Vauxhall 'supports nation' with England football TV ad
02 Sep 2011 | by Ariane Osman and Alex Brownsell
." Vauxhall announced its 25m, four-year sponsorship of the England, Scotland, Wales and Northern Ireland ...
Dunlop hands £2m to Clarke in no-win, no-fee deal
20 Jul 2011 | by John Reynolds
and International Sports Management, which also represents golfers such as Lee Westwood. Northern ...
RSA backs 'Big Society' volunteering initiative
13 Jul 2011 | by Gemma Charles
each for YSM Scotland, Wales, Northern Ireland and England. There will also be partners for counties ...
Aviva brings in RPM for British athletics sponsorship
31 May 2011 | by Loulla-Mae Eleftheriou-Smith
RPM will create a campaign to showcase Aviva's sponsorship of the Great Britain and Northern ...
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