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They're big and clever, but televisions just need to have an 'iPhone' moment

YouTube, on our TV. It s very restful. Plugging in the Samsung TV was like powering up a Nokia phone ...

Product placement on UK TV is not so much a damp squib, more a non-starter

tracking "significant shifts in brand perception" after its Hollyoaks partnership with Nokia Lumia. But ...

A view from the bottom

means never-ending conversations about the future of Nokia, questions about why we so rarely see ...

Ian Darby: W&K's Tesco scoop is a triumph for creativity

experienced its own setbacks. W K's loss of the global Nokia account last year forced it to make 10 per cent ...

Smartphone advertising: form, functionality and brand

some great recent examples to fuel the debate further. The new Nokia Lumia TVC focuses on the big idea ...

Russell Davies: Shaquille O'Neal ushers in next stage of the Tech Wars

absence of Microsoft from that list. And Nokia. And IBM. And Yahoo!. And any company outside North America ...

Best of the blogs

follows: 1. Apple 2. Google 3. Microsoft 4. Yahoo! 5. Hewlett-Packard 6. Intel 7. eBay 8. Oracle 9. Nokia ...

Perspective: Making life difficult for consumers can build brand loyalty

inclined to buy. Why? Well, as evidence, consider the Nokia 8110, Sky+, Eurotunnel, Amazon and Argos ...

 

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