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Nintendo brief goes to Fishburn Hedges

Fishburn Hedges is believed to have picked up Nintendo's pan-European PR business after ten-year...the final round of the pitch process, which was managed by AAR. Nintendo pitched out the brief ...

Cake woos Wood from Communique

Wood will lead the firm's 25-strong PR division that handles clients such as Orange, Nintendo, PG ...

News Analysis: How to turn delay to an advantage

launching in September. Either way, it is giving arch-rival Nintendo a significant few months of the ...

Royal Marines turn to youth specialist Cake

- best known for promoting consumer brands such as Reebok and Nintendo - will target men's lifestyle ...

RESEARCH AND EVALUATION: Echo Research is the largest player in R&E with turnover almost double its nearest rival

clients. These include financial giant Swiss Re, BAE Systems, Daimler Chrysler, Nintendo, Zurich Financial ...

BIGGEST BRANDS: US brands hit the mark for global success in 2002 - As Interbrand unveils its annual survey and ranking, Mary Cowlett looks at how top brands have used PR to communicate with customers during the past year

9,237 12 32 Nintendo 9,219 -3 33 Merck ...

CAMPAIGNS: Product Launch - Sales figures knock Xbox expectation

dominated by Sony and Nintendo, and so Xbox needed the support from games magazines and websites for a ...

Kazoo hired to handle PR for Nintendo launch

Youth specialist Kazoo Communications has been hired to handle consumer PR for the Nintendo

MEDIA BRIEFS: NGC is to increase both pagination and size

physical size of its pages. Aimed at Nintendo gamers, NGC's relaunch next month will be supported by a

PROFILE: Mike Mathieson, Cake - Mathieson energies propel Cake forward. Agency founder Mike Mathieson takes up newly created CEO position

clients include Budweiser, Rizla, Nintendo, Reebok, Evian and Kellogg's. But growth has forced ...

 

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