to remove filtersHelen Edwards: Who takes responsibility for a brand's past mistakes?
08 Feb 2012 | by Helen Edwards
contrite position, which culminated in the resignation of its chief executive, Tony Hayward. News ...
Search results for "News International"
Editor's Comment: High-wire act for The Sun on Sunday
22 Feb 2012 | by Noelle McElhatton
classes C2, D and E. Scant surprise, and some excitement, then, at News International's announcement of ...
Helen Edwards on Branding: When people assets become liabilities
20 Jul 2011 | by Helen Edwards
McKinsey can show News International how to manage the crisis after a damaging protocol breach....bedrock values to which it can now return, McKinsey contrasts sharply with News International and the ...
Editor's Comment: Why Facebook must self-censor
19 Jul 2011 | by Noelle McElhatton
step. The alternative would be, like News International before it, to have to face up to the wrath of ...
Why Rupert Murdoch must get a grip of brand News Corp
15 Jul 2011 | by Allyson Stewart-Allen
steps for News Corp in detoxifying it brand following the departure of News International chief
Jeremy Lee on Media: No news is not good news
21 Sep 2010 | by Jeremy Lee
Harrods, planned and bought with remarkable skill by Sun owner News International's media agency Mindshare ...
Jeremy Lee on Media: Robbing Peter to pay Paul?
02 Jun 2010
News International's introduction of paywalls highlights publishers' dilemma over the funding gap....person to take decisive action. It's also very rare that Murdoch makes a complete howler, so News ...
Jeremy Lee on Media: The uncertainty principle
19 May 2010 | by Jeremy Lee
politics' that is supposedly sweeping Whitehall. Rupert Murdoch's stable of News International newspapers ...
Will the launch of another free London newspaper be viable?
08 Dec 2009 | by Staff
journalistic endeavours. The mood of the media industry, led by News International, is to put an end to 'free ...
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