The History of Advertising 22 - Ad executives' cars
25 Aug 2011 | by John Tylee
by Rupert Howell when he ran new business at Young Rubicam) and Porsche Carrera were the most ...
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Are you a murder detective or a monkey hunter?
08 Dec 2011 | by Paul Phillips
Pitching for, and winning, new business is not an exact science. Those of us involved in it know ...
The history of advertising 6 - David Ogilvy's 'Confessions'.
25 Feb 2011
than 4,000 copies. - Seeing the book more as a way of attracting new business to his agency, Ogilvy ...
Close-Up: Trott says buyout will allow CST to fulfil its potential
22 Jan 2010 | by John Tylee
struggle to win new business and a lack of resources, he argues. Media Square is committed to changing that ...
Close-Up: Is the 'R' word of 2010 likely to be recovery rather than recession?
15 Jan 2010
but will soften consumer confidence as 'wait and see' is replaced with harsh realities. "New ...
Media: Double Standards - Winning the scramble for new business in 2009
13 Nov 2009
- head of new business and marketing, PHD - How would you describe this year in terms of the ...
Media Perspective: The app that gives you discounts and makes you mayor
23 Oct 2009 | by Russell Davies, russell@russelldavies.com
bump into a new business contact. They also add an element of fun by awarding points and badges for ...
Close-Up: The ex-BBHers taking on the challenge of Ogilvy
23 Oct 2009 | by Matt Williams
following through with the promise of increased domestic new business, then that "gaping hole" that Leih has ...
Close-Up: Celebrating the next generation of female ad leaders
16 Oct 2009
current role, Whittaker works on Weetabix and new business. She aspires to be more business-minded and ...
Close-Up: Are the dark days of recession over?
02 Oct 2009
get the cost-base right and not to cut too much, therefore allowing flexibility to pitch for new ...
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