Search results for "New Business"

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Charlotte Oates, DMG Media

29 Apr 2013 | by Nicola Kemp

are fastidious about testing and optimisation. As a new business, we are not willing to throw ...

River: The rain happens, content doesn't

27 Mar 2013

i-level, where he was marketing and new business director. He has also worked in traditional media for ...

Diesel's Scott Morrison on bringing an FMCG approach to fashion and the energy of young talent

21 Mar 2013 | by Rachel Barnes

following season,' says Morrison. 'I'm from an agency background, and about 70% of an agency's new business ...

Field marketing: coping with the data deluge

16 Nov 2012 | by Rob McLuhan

particular question,' says James Martin, new business and key account director at GfK Field Marketing. 'If we ...

Sales promotion: beyond the zero-sum game of deep price cuts

19 Oct 2012 | by Stuart Derrick

life in-store. Jon Spary, new business director at Sense, says that traditional on-pack promotional ...

Branded content: why there isn't an app for everything

28 Sep 2012 | by Nicola Clark

standalone app solution is a more simple new business win than unpicking the entire digital approach of a ...

Revolution: Special Report - Social Media - Email's social evolution

12 Jul 2012 | by Trevor Clawson

, things get more complicated. 'Email is about conversions,' says Tom Bailey, head of new business at email ...

My secret work weapon: You don't need to be loud - quiet determination can win

30 May 2012 | by Gail Hanlon, B2B marketing director, Intel EMEA

quite a lot of new business. I did it through a considered approach and giving clients rational and good ...

British Gas marketing director Will Orr on improving public perception of his brand and the energy sector

16 Feb 2012 | by Matthew Chapman

British Gas' 10,000 engineers will be key to the development of new business areas. 'There are ...

Promotional Marketing Agency of the Year: Haygarth

13 Dec 2011 | by Matthew Chapman

The agency went from strength to strength in 2011, reeling in new business and demonstrating its

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