Media Perspective: Are media agencies likely to stop playing the discount game?
16 Jan 2009 | by Ian Darby, ian.darby@haymarket.com
instances. The Kellogg and Fiat changes were indicative of the prevailing trend in new business, with ...
as a new business and it's tough for any new business starting out. But it's got a good base, because ...
instances. The Kellogg and Fiat changes were indicative of the prevailing trend in new business, with ...
pretty balanced source of new business from other sources, predominantly through referrals and working ...
exploring new business models would jointly benefit everybody." MAYBE - Phil Georgiadis, chief executive ...
pulling in new business by winning over the predominantly US-based senior clients. They also say it will ...
new business and 100 per cent retention record, so this is a natural step for him and the agency ...
intent on going in with all guns blazing. Leading the new business is Chris Locke, the trading director ...
Two specialists talk about the importance of new-business teams being fully integrated into their agencies and the all-important big pitch.
Samuel Tait, stepping into the role of new business director. In recent weeks, however, rival agencies ...
" more closely in areas such as new business, digital media, research, technology and back office ...