Search results for "New Business"

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MEDIA FORUM: Why successful DM ventures elude media players Zenith's and BBJ's recent forays into direct marketing highlight the lack of coherence in the media world when it comes to developing a quality below-the-line service. And as agen

in the corner and printing up some new business cards. But if paying that sort of lip service was...in the corner and printing up some new business cards. But if paying that sort of lip service was ...

CLOSE-UP PERSPECTIVE: Don’t overlook the pitch as the test of brains and beauty

stop everyone from pitching for new business I would. So says Shelly Lazarus, the chief executive of...stop everyone from pitching for new business I would. So says Shelly Lazarus, the chief executive of ...

WPP in approach to Charlotte Beers over JWT Worldwide role

executive of Ogilvy s client-handling capabilities and generate new business. The move follows the loss ...

FINANCE: JUGGLING FINANCIAL ACCOUNTS - DM agencies often have more than one financial services account. Ken Gofton explains how rival clients’ interests can be protected

to the new unit, with a handpicked team, to handle the new business - Prudential s Egg. Everyone ...

THE QUEEN OF MADISON AVENUE: Shelly Lazarus - After 28 years, O&M’s leader is steeped in its culture. Caroline Marshall meets Shelly Lazarus

everyone from pitching for new business, I would. I can t because I don t manage that way. But the ...

Dennis unveils consumer customer magazines branch

the potential new business in the consumer customer loyalty titles sector. Lisa Duke, from ...

Dennis launches customer contract publishing arm

potential new business in the consumer customer loyalty titles sector and also responds to an increase in ...

Dennis launches customer contract publishing arm

potential new business in the consumer customer loyalty titles sector and also responds to an increase in ...

MEDIA FORUM: Are US clients now looking to media specialists? When Carat served notice two years ago that it meant business in the American market, there were those who laughed. They’re not laughing now. Was last week’s win of the dollars

isn t an isolated victory. This brings new business we ve won in the last 30 days or so to dollars ...

NEWSMAKERS/ROSS BARR AND CHRIS COWPE: BMP hands keys to the kingdom to heirs apparent - The BMP lifers who joined on the same day have got the top job. By John Tylee

Powell - took charge of the planning department; Cowpe crossed into account management and new business ...

 

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