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PR agencies claw back digital business from specialist shops

New business intelligence firm Pearlfinders has identified a reversal of last year's trend for ...

PR agency profits rise 18 per cent as redundancies fall

consumer agency boss noted that, while plenty of opportunities for new business remained, both projects and ...

Field marketing: coping with the data deluge

particular question,' says James Martin, new business and key account director at GfK Field Marketing. 'If we ...

Reckitt Benckiser hits carbon footprint target eight years early

part of our new business strategy, which embraces sustainability more strongly than ever. "Our ...

My Media Week: Jerry Wright

promising new business sector opportunities for our website audits. Next is Simon Redlich, director of ...

Fru Hazlitt's ITV appointment 'most interesting' hire of 2010

are new business director and director of data positions. Three quarters of those who took part in ...

Experiential leagues 2010

and winning new business from E.ON. The utilities brand sees the partnership as a way to engage ...

Design Leagues 2010

clients and new business.' Continued investment during a recession can help brands appear strong. Argos ...

Direct marketing and sales promotion leagues 2010

a lack of new business. Observers say the downturn has led to more conservative work that has ...

Close-Up: Is the 'R' word of 2010 likely to be recovery rather than recession?

but will soften consumer confidence as 'wait and see' is replaced with harsh realities. "New ...

 

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