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LONDON - Universal McCann has promoted managing partner Mark Middlemas to lead a new business...Middlemas will head an initial team of three, which includes former marketing and new business ...
Declining margins and a move towards greater transparency are forcing media agencies to review their methods of doing business. Media Week reports on how agencies are raising their game.
LONDON - UM has joined forces with integrated agency Splash to handle media buying accounts for a portfolio of brands, including Old Jamaican Ginger Beer.
MEC has appointed Ben Gordon to the role of head of new business and named Lucie Radford as its new...Gordon and Radford will "help to spearhead the agency s new business drive to push MEC forwards alongside ...
Mead as group marketing and new business director....Mead started in the role earlier this month and will be responsible for marketing and new business ...
The turning point in my career...was in 1999, when I decided to leave my market research position at Taylor Nelson Sofres.
created role of head of marketing and new business....the agency's new business strategy and promote the agency's positioning as "the leading independent ...
LONDON - Ian Redman has returned to drive new business at WPP's Mediaedge:cia network, almost two...returned and to again be involved in its new business drive. ...
Media Week talks to Tracy De Groose, managing director of Carat, about winning and retaining new
The new business plan for Orange and T-Mobile can be summed up as "share and share alike", while
