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PROMOTIONAL FEATURE: Why CRM holds the key to unlocking customer value

already taking a more intelligent approach to finding new business, and at the heart of this is CRM. In ...

Greater Insight: the latest in market research

, Maritz. Social media in particular is creating new business models. Nielsen's social monitoring ...

PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights

, particularly in generating new business. The online connection Many highly successful campaigns now link ...

 

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