THIS WEEK: BT targets new business areas
10 Oct 1996
BT is attempting to boost its business in the travel, leisure and services sector with a major re-organisation and expansion of its marketing department.
WINNER
BT is attempting to boost its business in the travel, leisure and services sector with a major re-organisation and expansion of its marketing department.
The Financial Times and Der Spiegel lead the way, Stephen Armstrong writes
Roger Laughton lets Claire Beale in on the plans for his renamed empire, UBE
Gray reports Pitching for new business is increasingly turning into show business, a ...