16 Dec 1999
| by ANNE-MARIE CRAWFORD
attractions at the eight UK family centres owned by
Pontin s.
National press ads and brochures will ...
13 Dec 1999
| by ALASDAIR REID
Back in March, when Associated Newspapers launched Metro, its free
morning newspaper for London s commuters, many observers thought it a
defensive measure. After all, two rival companies - including the Modern
Times Group, which has successfully launched freesheets in several
European markets - were...
10 Dec 1999
| by JADE GARRETT
beginning.
The agency s national press and poster campaign launches the company
with the promise ...
03 Dec 1999
| by EMMA HALL
national press and poster ads by Fallon
McElligott....of national press and poster ads by Fallon
McElligott.
The ads allude to the difference ...
03 Dec 1999
| by ELEANOR TRICKETT
million bus tickets, posters in
supermarkets and chemists, and national press ads.
The ads were ...
of pounds 750,000 will go behind a national press campaign
aimed at extending the appeal of the 49 ...
03 Dec 1999
| by GORDON SMITH, creative director of Wals
Slabber
Exposure: National press
BROWN FORMAN
Project: Southern Comfort
Client: Maureen ...
02 Dec 1999
| by ALEXANDRA JARDINE
replaced its national press advertising with a
printed apology from managing director, Martin Bateman ...
02 Dec 1999
| by ALEXANDRA JARDINE
spend.
The campaign includes a 500,000 door-drop and seven million national
press inserts ...
02 Dec 1999
| by ANNE-MARIE CRAWFORD
, with an upweighted presence in weeklies and national press in
the final run-up to Christmas ...