National press ad revenues tumble
27 Feb 2009
The national press market continues to be hit by the downturn, with overall ad revenues down by 20
British Airways is providing free newspaper and online ads for selected small and medium-sized businesses (SMEs) through its On Business loyalty scheme.
The national press market continues to be hit by the downturn, with overall ad revenues down by 20
AirMiles is launching a national press campaign, through Partners Andrews Aldridge, targeting
Argos is targeting middle-class John Lewis customers with a more aspirational catalogue that includes premium brands such as Dualit and Magimix - The Observer
Dairy Crest has launched Milk & More,an online service that allows consumers to place orders with their milkmen up to five hours before their daily rounds. - The Sunday Telegraph
The drinks industry has hit out at the Conservatives' proposal of a significant tax increase on alcohol, arguing it would damage UK firms without curbing binge-drinking - Financial Times
- Britain's commercial radio industry is lobbying for the AM and FM signals to be switched off, forcing listeners to tune in via digital radio or the internet - The Sunday Telegraph
ICI, owner of Dulux paints, is facing a £7.2bn takeover bid from Akzo Nobel, maker of Crown Paint. Shares are expected to soar on the back of talks that could tempt other bidders - The Guardian
Cobra, which produces wines as well as beers, and Balti Wines are among several brands launching a campaign to urge restaurateurs and the public to serve and drink wine with curry, rather than lager - The Guardian
Cadbury Schweppes is considering its biggest cost-cutting exercise for four years, with economies of £200m-£300m likely to be announced at a presentation on 19 June - Financial Times