This Week: Marketing news from the national press
18 Jul 2007
Dairy Crest has launched Milk & More,an online service that allows consumers to place orders with their milkmen up to five hours before their daily rounds. - The Sunday Telegraph
Argos is targeting middle-class John Lewis customers with a more aspirational catalogue that includes premium brands such as Dualit and Magimix - The Observer
Dairy Crest has launched Milk & More,an online service that allows consumers to place orders with their milkmen up to five hours before their daily rounds. - The Sunday Telegraph
The drinks industry has hit out at the Conservatives' proposal of a significant tax increase on alcohol, arguing it would damage UK firms without curbing binge-drinking - Financial Times
- Britain's commercial radio industry is lobbying for the AM and FM signals to be switched off, forcing listeners to tune in via digital radio or the internet - The Sunday Telegraph
ICI, owner of Dulux paints, is facing a £7.2bn takeover bid from Akzo Nobel, maker of Crown Paint. Shares are expected to soar on the back of talks that could tempt other bidders - The Guardian
Cobra, which produces wines as well as beers, and Balti Wines are among several brands launching a campaign to urge restaurateurs and the public to serve and drink wine with curry, rather than lager - The Guardian
Cadbury Schweppes is considering its biggest cost-cutting exercise for four years, with economies of £200m-£300m likely to be announced at a presentation on 19 June - Financial Times
Virgin Media has become the subject of a $15bn (£7.5m) bid being considered by a private-equity consortium. The consortium is being spearheaded by US group Providence Equity Partners - The Observer
- A minority shareholder in Tesco has amassed enough support to force the issue of ethical trading with suppliers onto the agenda at the supermarket's annual shareholder meeting - The Guardian
C&C Group, the Irish drinks group, is planning to turn Magners into a global brand. It is test-marketing the cider in Barcelona and Munich and plotting its launch in the US - The Times