to remove filtersPROFILE: Call to action - John Grounds, Communications director, NSPCC
28 Mar 2002 | by RAVI CHANDIRAMANI
triggered a publicity backlash against the charity in the national press. That's been distressing for ...
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ITV unveils first-ever cinema ad campaign
28 Mar 2002
supported by radio and national press ads. Media was bought by Starcom Motive. The series starts on April 7.
Camelot targets youth in press drive by WCRS
22 Mar 2002 | by JENNY WATTS
. It is an early step in Camelot's £72 million commitment to boost sales, announced in the national ...
INTERNATIONAL: France football referees job for Euro RSCG Works
15 Mar 2002 | by PAUL MICHAUD
national press and PR campaign in a bid to change public perceptions of refereeing following a number of ...
New figures highlight a decline in UK adspend
15 Mar 2002 | by JOHN TYLEE
. TV, national press, radio and outdoor all show significant downturns. However, the continued buoyancy ...
THE CAMPAIGN ESSAY: DROWNING IN ADS - Andrew Cracknell fears that consumers are being bombarded by too many ads. This is the first piece in a new series in which prominent writers will air the issues that polarise the business
15 Mar 2002 | by ANDREW CRACKNELL, the executive creative director of Bates UK
, the number of stories about advertising campaigns and the range of brands covered by the national ...
AA shows £500m drop in ad spend for 2001
14 Mar 2002 | by MediaWeek
" papers. For the whole of 2001, national press was down eight per cent on 2000 to £2bn. Display ...
M&C uses sex to sell Cosmopolitan
08 Mar 2002 | by JOHN TYLEE
Cosmopolitan is courting controversy with a suggestive poster and national press campaign
DIARY: M&S retains top slot in inaugural PR Wars media comment rankings
08 Mar 2002
negative comment on all companies appearing in the UK national press. Companies in 43 sectors will be ...
DIRECT BRIEFS: Learndirect launches door-drop campaign
07 Mar 2002
placed in national press and specialist magazines. The campaign, through Carlson Marketing Group, is
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