Search results for "NPower"

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Review of 2004 - 10 biggest marketing moments

22 Dec 2004

marketing, Npower For a nation desperate for sporting success, London 2012 is a great opportunity. But why ...

Npower goes for rival's customers

15 Dec 2004

Npower is stepping up efforts to lure customers from British Gas with a heavyweight print campaign....The ads state that British Gas has lost nearly 1m customers in the past year. After Npower ...

Agency of the Year: Sponsorship Agency of the Year - Best of the rest

15 Dec 2004

consultancy work for British Airways and Npower's sponsorship of Test cricket, as well as gaining extra client ...

Npower lags behind rivals on customer service

03 Nov 2004 | by Ben Bold

Energy giant Npower has ranked last in a customer satisfaction survey, despite investing millions.... Npower came last in both categories. It admitted that price increases had had an impact, but said that ...

Npower backs boiler care deal with direct push

28 Oct 2004 | by Staff,

LONDON - Npower is stepping up its assault against British Gas with a boiler cover package intended...Care service, which costs £192 a year. Npower is challenging it with a £6.99-a-month (£83.88-a-year ...

Npower to offer boiler care deal

27 Oct 2004

Npower is stepping up its assault against British Gas with a boiler cover package intended to...Care service, which costs £192 a year. Npower is challenging it with a £6.99-a-month (£83.88-a-year ...

Npower merges marketing roles

13 Oct 2004

Npower has restructured its marketing department with the merger of its customer marketing and...currently manages all Npower's sponsorship activity but the firm is considering splitting his role. Nigel ...

News Analysis: British Gas faces price backlash

13 Oct 2004

As rival Npower unleashes a price-led assault, British Gas must brace itself for a customer exodus...., Npower, to launch a campaign of price-based advertising intended to scoop up disgruntled British Gas ...

Npower prepares for gas price war

06 Oct 2004 | by Ben Carter

Npower has scrapped its 'soft Christmas marketing plans' in favour of a three-month price war.... Npower's head of brands, Kevin Peake, has given the go-ahead for a two-phase ad campaign attacking ...

Direct News brief: Npower to launch online football game

15 Sep 2004

Npower, official energy supplier to the new Wembley National Stadium, is launching an online

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