Search results for "NHS"

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Marketing Mole: Who does Google think you are? - Carl Ratcliff, Head of brand strategy and marketing, Five

02 Dec 2008

release for Barts and The London NHS Trust, quoting radiographer Carl Ratcliff. Verdict: Only three of ...

Frontline staff are key messengers

03 Oct 2008 | by Luke Blair

out at the A E. It took a neighbour and former NHS employee to point out that it was probably more ...

Tackling obesity with direct mail

29 Jul 2008 | by James McGruer

children, and perhaps the longevity of an NHS that is already challenged by growing numbers of people ...

Opinion: The Marketing Society Forum - Will the NHS' rebrand to express diversity be money well

29 Jul 2008

The Department of Health is reviewing the NHS brand in a bid to better reflect its services...). There's nothing wrong with the NHS' name, but there is a very high-profile problem with the brand ...

Careers: Brand manager of the week - Peter Lee, CRM manager, Land Rover

15 Jul 2008

. - When was your finest hour? Seeing myself in the Coronation Street ad break, fronting an NHS stop ...

Marketing mix: We'll call you - NHS smoking helpline

08 Jul 2008

NHS: Good afternoon, thank you for calling the NHS smoking helpline, my name is Chris. Mktg: Hi ...

On the Agenda

03 Jul 2008

Excellence (NICE) has approved a controversial weight-loss drug for use on the NHS. Acomplia, manufactured by ...

Lying on your CV is pointless today

24 Jun 2008 | by David Emin

of Neil Taylor, a former NHS trust chief executive, who falsely claimed to be a graduate and received ...

At a Glance

15 May 2008

embarrassed about. The PR team has used figures, such as the average lifetime cost to the NHS of treating a ...

At a Glance

08 May 2008

final decision not to recommend one of its cancer drugs for NHS use on cost and effectiveness grounds ...

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