Diet Coke has unveiled a TV campaign featuring the US pop star Taylor Swift. The 30-second ad, created by Droga5, is running online and on TV in the US, where it first aired during an episode of American Idol . The spot was shot in the musician s hometown of Nashville. It shows Swift drinking Diet...
Google Play, Vevo and Microsoft Xbox helped to boost revenues from online music services by more...According to figures from PRS for Music, the body that collects royalties on behalf of songwriters ...
importance of music. The work was written by Spencer LaVallee, art directed by Kenny Kim and directed by Seb ...
SFX is based in New York and claims to reach an audience of 100 million dance music fans across ...
Bauer Media has hired Mark Hardy, a senior strategic director at Sony Music, in the new role of...Hardy, who spearheaded Sony Music's marketing strategy, will report to Paul Keenan, the chief ...
of its free-streaming mobile music offering....The mobile manufacturer has launched its Nokia Music+ service for a monthly subscription fee of ...
Xbox, the Microsoft console, has funded a dance-music TV show. It is to be shown on 4Music this...via social media on Saturday to encourage viewers of The X Factor to watch 4Music at 10pm. A ...
Volkswagen has invested in branded content with a new music show on Channel 4 to promote the VW...The music series, called Abbey Road Studios: In Session With Volkswagen Beetle , was created by ...
Barclaycard is getting music fans to "voice their support" for artists nominated for the Mercury...Music Prize in 2009 as part of a four-year sponsorship deal. This year artists Plan B and Richard Hawley ...
Universal Music has hired Jennifer Hills, Carat's Global director of media partnerships, as senior...Hill's appointment comes as Universal Music promotes Marc Robinson to oversee the UK business ...
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