Search results for "Mr Kipling"

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School Reports 2013: 101

brands, including the 101 client Mr Kipling, into JWT. However, it regained some ground by picking up the ...

School Reports 2013: JWT

the WPP agency picking up Hovis, Oxo, Ambrosia and Mr Kipling without a pitch. Other notable wins ...

Sector Insight: cakes and cake bars

her role covers its cake brands such as power brand Mr Kipling, Lyons, and Cadbury. Prior to joining ...

The history of advertising in quite a few objects: 37 40 Berkeley Square

, Henry Bentinck, the future Earl of Portland, produced JWT's first Mr Kipling commercials. With World ...

School Reports 2012: 101

creative consultants. The Art Fund became another founding client. Mr Kipling was next, followed by Avios ...

Where did it all go wrong at Premier Foods?

It is hard to believe that a company with Hovis, Ambrosia and Mr Kipling among its portfolio of ...

Brand Health Check: Mr Kipling

Exceedingly good cakes they may be, but Mr Kipling and his French Fancies seem to be falling out of...homes. Mr Kipling's owner, Premier Foods, acknowledges that its core customer belongs to an ageing ...

Opinion: On the Campaign Couch ... with JB

first Mr Kipling commercials. What you may have forgotten, Jamie, is that, between 1939 and 1945 ...

Real gold coins and other Easter marketing initiatives

like Mr Kipling promoting their Easter treats, such as the Simnel slices, retailers have exceeded ...

Sector Insight: Cakes

shoppers turn to cooler treats such as ice cream. Key brands are Mr Kipling, Cadbury and McVitie's, all of ...

 

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