INTERNET: Connecting with online teenagers - Marketers must empathise to win over web-savvy and cynical teens
27 Sep 2001 | by DAVID MURPHY
mobile phones, which are sent as SMS text messages to the phones. Users can also earn habbo credits ...
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BRIEFS: Orange is to launch national outdoor campaign
27 Sep 2001
service. The service texts callers with the phone number they require, directly to their mobile phones ...
MARKETING FORUM: Marketers go back to basics at Forum - The Marketing Forum this year highlights the need for firms to put customers at the top of their agenda, writes Jennifer Hiscock
20 Sep 2001 | by JENNIFER HISCOCK
's on a boat is that you get a captive audience and mobile phones are unreliable. Can you imagine ...
Motorola boss in exit amid rejig of marketing posts
13 Sep 2001 | by RAVI CHANDIRAMANI
for Motorola mobile phones in the UK. Butler, who retains her e-commerce role, reports to the ...
NEW MEDIA: KP's Hula Hoops to aim at youth in site revamp
06 Sep 2001 | by TANIA MASON
branded icons, SMS text messages and ringtones to theirs or their friends' mobile phones. There is also ...
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