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STOP PRESS: Cohn & Wolfe to promote Thresher shops

20 Jul 2001

pitch, Perspectives Red Cell, Mindshare, Wunderman and The Henley Centre. ...

RESEARCH AND EVALUATION: How do you measure up? - While some PROs are creating dedicated R&E functions, others are reluctant to take it on board. But, finds Mary Cowlett, by ignoring the benefits, practitioners are in danger of being left behind

04 May 2001 | by By

PRecision, a joint venture with its sister agencies Millward Brown Precis, and MindShare ATG. According ...

 

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