Ford Fiesta's image update piques interest, but fails to tell viewers why to buy
21 Feb 2013 | by Jonathan Fraser, Head of planning, Holler
(2) Argos CHI Partners/ Mindshare 44 4 (9) DFS ...
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From clicks to yardsticks
07 Feb 2013 | by Simeon Duckworth
In the IPA's Advertising Works 21, Mindshare's Simeon Duckworth reveals the pitfalls of digital...to misinterpret,' warns Simeon Duckworth, global head of analytics at Mindshare. Writing in the ...
IKEA: A family meal through a child's eyes becomes a bright, bold, joyous gathering of giant toys
20 Nov 2012 | by Andy Nairn, chief strategic officer, Dare
Partners/ Mindshare 50 4= ( ) Sensodyne Grey London/ MediaCom 42 ...
Cow & Gate: Come on Eileen- soundtracked ad is lovely and amusing, but leaves the viewer unchanged
13 Nov 2012 | by Andre ‘Dede’ Laurentino, executive creative director, TBWA\London
/ Mindshare 52 3 (5=) Argos CHI Partners/ Mindshare 48 4 ( ) Aunt ...
Costa Coffee: seemingly disembodied heads in a sea of coffee beans sing Kiss in this memorable ad.
06 Nov 2012 | by Craig Mawdsley, chief strategy officer, AMV BBDO
= ( ) Ocean Spray Arnold Worldwide/ MindShare 57 1= -5 Gocompare.com Dare/Carat ...
Red Cross: 'Crisis' ad is a compelling and potentially effective way of repositioning the charity
30 Oct 2012 | by Craig Mawdsley, chief strategy officer, AMV BBDO
/ Mindshare 42 1= ( ) eBay Tribal DDB D sseldorf/Carat 42 3 ...
Plusnet: What's not to like here? The ad presents a simple message executed with charm
23 Oct 2012 | by Sarah Stratford, managing partner - strategy, ais London
TBWA Manchester/ PHD Rocket 23 11 ( ) Flora ProActiv Adam Eve DDB/ Mindshare ...
All About ... Unilever's media review
18 Oct 2012
PHD and Initiative have won work from Mindshare, Alasdair Reid writes....media review, Mindshare had done what it had set out to do and had "retained" the business in major ...
Homebase: once the earplugs are in, the DIY retailer's ad inspires the creative home-maker in us all
09 Oct 2012 | by Gary Robinson, executive creative director, Inferno
24 16 ( ) Felix AFG Europe/ Mindshare 23 17= (17=) Morrisons ...
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