to remove filtersThinkbox in four-week campaign to promote effectiveness of TV ads
21 Dec 2009 | by Arif Durrani
's MediaCom. The campaign extends Thinkbox's first such promotional push, which was launched in May ...
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Michelin moves $43m US media from MediaCom to MEC
22 Dec 2009 | by Staff
NEW YORK - Michelin has moved its estimated $43m US media planning and buying account from MediaCom...The account will switch over from 1 January, but MediaCom will retain responsibilities for ...
Universal Music appoints MediaCom to £100m pan European media
15 Dec 2009 | by Anne Cassidy
LONDON - MediaCom has won Universal Music's £100 million media planning and buying account across...MediaCom, which already handles the 30 million UK business, won the account after a protracted ...
Carat, MediaCom and OMD top media agencies in Marketing's Adwatch of the Year 2009
15 Dec 2009 | by Staff
;} In a distant second was MediaCom, followed by OMD. Media buyers behind 2009's ...
Universal Music awards £100m European media business to WPP's MediaCom
14 Dec 2009 | by Arif Durrani
's MediaCom to handle its £100m media planning and buying business in Europe, ending a protracted 12 month.... MediaCom has held the account in the UK, which last year generated 30m worth of ad spend, since the agency ...
NRS claims increased response from Londoners
10 Dec 2009 | by Daniel Farey-Jones
Dan Wood, MediaCom's associate director of press investment, told Media Week that while the NRS was a ...
ITV World Cup coverage to be sponsored by Hyundai and Lucozade
09 Dec 2009 | by Daniel Farey-Jones
negotiated by ITV Commercial. Team Hyundai ZenithOptimedia acted for Hyundai and Mediacom London for GSK ...
MediaCom wins £5m Beverage Brands media
08 Dec 2009 | by Anne Cassidy
LONDON - Beverage Brands, the owner of WKD, has awarded MediaCom its £5 million media buying...MediaCom won the business following a pitch against undisclosed agencies. The previous incumbent ...
MEDIA MOVES: Latest people in media moves
01 Dec 2009 | by Staff
Telegraph Media Group has appointed former MediaCom executive director James Lancaster as its ...
YouTube eyes lead in web-enabled TV battle
01 Dec 2009 | by Sarah Johnson
, head of broadcast implementation futures at MediaCom, says that although online TV is the future of ...
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