07 Jun 2001
The Racing Post has run a viral marketing campaign satirising the
general election to promote its web site. E-mail recipients select their
candidate for Number Ten, who takes part in a race in which the user can
speed up their candidate and slow down opponents with embarrassing
events from their...
07 Jun 2001
The Racing Post has run a viral marketing campaign satirising the
general election to promote its web site. E-mail recipients select their
candidate for Number Ten, who takes part in a race in which the user can
speed up their candidate and slow down opponents with embarrassing
events from their...
24 May 2001
AskJeeves has launched a microsite dedicated to the general
election at www.ask.co.uk/events/election. As well as attempting to
answer any election-related questions, the site also takes bets on the
outcome and serves as an educational tool by focusing on areas such as
the role of parliament.
24 May 2001
AskJeeves has launched a microsite dedicated to the general
election at www.ask.co.uk/events/election. As well as attempting to
answer any election-related questions, the site also takes bets on the
outcome and serves as an educational tool by focusing on areas such as
the role of parliament.
22 Mar 2001
SwapitShop.co.uk, the children's web site, has linked with Variety
Club Children's Charity in a promotion aimed at boosting membership of
the site. Breaking mid-March, the promotion allows children to collect
and pool their Swapits (SwapitShop.co.uk currency) for school equipment.
15 Mar 2001
Scope, Oxfam, Shelter and Save the Children are among 40 charities to have signed up with Ihavemoved.com, the online change of address service. The service enables private residents or companies moving premises to inform relevant organisations such as utilities and financial services providers. The...
01 Mar 2001
The Guide Dogs for the Blind Association has won the charity web site of the year award. The charity was also shortlisted for the publication of the year at the awards, organised by Popular Communication with Charity Times. The judges praised the site s clear design, ease of navigation and accessibility...
06 Jul 2001
Health Media Group, the health news provider, is to supply content
for Living Health, the digital channel that launched this week. Overseen
by Health Media content editor Andrew McLachlan, the in-house team will
research and write on lifestyle issues as well as packages on men's,
women ...
15 Jun 2001
Media outlets have been quick to trumpet their coverage of last
week's general election. ITV said it had the fastest results service of
the night, claiming it made key announcements on the overall result and
individual seats ahead of the BBC. Meanwhile GuardianUnlimited said it
had 1 ...
27 Apr 2001
of
voluntary work. The idea came from the Media Trust, the body which helps
charities communicate.
Media Trust chief executive Caroline Diehl said emphasis would be on
celebrity news and interviews ...