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Dyson to review European media

27 May 2010 | by Ian Darby

LONDON - Dyson, the vacuum cleaner company, has called a review of its pan-European media planning...The pitch will run separately from a review of Dyson's 4 million UK media business, which kicked ... the UK Dyson review and has compiled a shortlist of the incumbent, Walker Media, MPG, Mindshare and PHD ... media in different agencies but it is unclear how the UK result will impact on the outcome ...

Kraft consolidates $120m Cadbury US media buying into Publicis

11 May 2010 | by Anne Cassidy

LONDON - Kraft has consolidated its $120m US media-buying duties for its Cadbury brands...The account was previously at US independent agency Horzion Media, which continues to retain the media-planning duties for Cadbury s. The move comes as Publicis-owned Starcom MediaVest Group (the Kraft incumbent) and Cadbury's media agency, PHD, battle it out for Kraft s consolidated UK 50m media ...

The Top 10 most complained about ads of 2009

26 May 2010 | by Arif Durrani and Sarah Johnson

... have now been the one-stop shop for the regulation of advertising across all media for more than five ...

 

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