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'Twilight Saga: Eclipse' delivers 1.5 million impacts for Volvo

Media....The campaign, created by interactive agency Sapient Ltd and planned and bought by WPP media agency Mindshare, ran against the third film from the Twilight franchise, 'The Twilight Saga: Eclipse'. The film took 7.3m in its first weekend and was the most watched, ahead of Paramount s 'Shrek Forever After ...

 

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